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Packet Vision and UDcast develop joint technology showcase - to demonstrate targeted advertising on mobile TV London - 12th August, 2008: Packet Vision, the pioneer of advanced video advertising and UDcast, the leading provider of IP broadcast solutions for the delivery of content over wireless networks, today announced what they believe to be the world’s first solution for targeted television advertising over mobile TV. The two companies have developed a technology showcase to demonstrate how targeted advertising will be delivered across mobile TV. The first public presentation of their technology will take place at this year’s IBC (the annual event for the broadcasting industry held in Amsterdam during September).
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IPTV enables addressable advertising campaign to target a pure demographic of university students
London – 3 July 2008: Packet Vision, the pioneer of advanced video advertising, and Arena BLM, the Havas-owned media planning and buying agency, have delivered a targeted television ad campaign for the UK music label GTV Recordings (part of the Independent Gut Records group of companies) on Channel 4 over an IPTV network. |
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First-ever frame-accurate splice achieved: an essential cornerstone of addressable advertising London – 18 June, 2008: Packet Vision, the pioneer of advanced video advertising and TANDBERG Television, part of the Ericsson Group (NASDAQ:ERIC), today announced that they have partnered to deliver an advanced targeted advertising solution. The companies have built what they believe to be the world’s only solution capable of delivering truly frame-accurate splicing in H.264 over IPTV, which is a key component in ensuring seamless delivery of addressable advertising. |
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Addressable advertising over IPTV provides agencies and advertisers with greater control
London – 16 June, 2008: Packet Vision, the pioneer of advanced video advertising, and Arena BLM, the Havas-owned media planning and buying agency, have successfully transmitted a highly targeted television advertising campaign for Dollond and Aitchison (D&A) on Channel 4 over an IPTV network. |
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Award Recognizes the 100 "Most Promising" Companies Driving the Future of Technology London - April 15, 2008: Packet Vision - the pioneer of advanced video advertising - was today named as a winner of the Red Herring 100 Europe, an award given to the top 100 private technology companies based in the EMEA (Europe, Middle East and Africa) region each year. |
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London, UK – 29 January, 2008: Packet Vision – the pioneer of targeted, addressable advertising for IPTV - has announced the completion of the world’s first targeted TV advertising campaign to a predefined audience. |
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Packet Vision's IPTV Ad Solution to be Integrated with SES AMERICOM's IP-PRIME® October 23, 2007: . SES AMERICOM (www.ses-americom.com), an SES company (Euronext Paris and Luxembourg stock exchanges: SESG), today announced that it has teamed with advertising technology specialist Packet Vision, to enable telecommunications carriers using SES AMERICOM's IP-PRIME® Internet protocol television (IPTV) service to generate advertising revenue through the insertion of targeted local ads. |
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Partnership focuses on next generation advertising opportunities over IPTV
LONDON, UK - July 15, 2007: Packet Vision Inc, the pioneer in targeted advertising services for IPTV, announced today that it has joined Juniper Network's J-Partner Solutions Alliance Program to offer its targeted, addressable and interactive advertising solutions as part of a bundle of services geared to the IPTV industry. |
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London, July 4, 2007: Packet Vision, the provider of targeted, addressable advertising services within IPTV, has today announced the appointment of Barry Llewellyn as VP Sales & Marketing. |
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